What We Do

What is Outcome Relations™?

The future of PR is OR…Outcome Relations.

CEO’s, CMO’s and brand marketers need PR results that support specific business outcomes. Don’t waste time on PR results that drive vanity metrics. Your PR agency should be held accountable.

Revenue Outcomes

Competitive Advantage Outcomes

Capital Raise Outcomes

Recruiting Outcomes

M&A Outcomes

Enterprise Value Outcomes

Since our inception a decade ago, N6A has worked to address pain points of CMOs, CEOs and brand marketers and now, we have a proprietary process that:

Drives Results That Actually Drive Business Outcomes

Services We Offer

Credibility Assets™

Earned Media

  • Company News
  • Feature and Profile Stories
  • Bylines and Op-Eds
  • Thought Leadership
  • Commentary on Current Events
  • Company and Culture Awards
  • Individual and Executive Awards
  • Investor Press Awareness
  • Speaking Engagements
  • Keynote Opportunities
  • Analyst and Market Research  Relations
  • Event Publicity

Content

  • Editorial Content
  • Design Content
  • Web Content
  • Video Content
  • Internal Communications
  • Speechwriting

Brand Strategy

  • Brand Messaging
  • Crisis Communications
  • Marketing Strategy
  • Media Strategy
  • Executive Media Training
  • Corporate Learning Programs
  • Company Culture Program
Amplification Assets™

Digital Strategy

  • Website Design & Optimization
  • SEO/SEM
  • Social Media Channel Management
  • Paid Search
  • Social Media Advertising
  • Email Marketing
  • Account-Based Marketing Programs

Analytics & Optimization

  • KPI Development and Reporting
  • Testing
  • Earned and Paid Media Reporting
  • Competitive Share of Voice Analytics
  • Outcome Tracking and Optimization

The Outcome Relations™ Process

Step 1

Outcome Alignment

Choose the business outcomes that matter most to your brand: Revenue, Share of Voice, Capital Raise, M&A, Recruiting, Enterprise Value.

Step 2

Outcome Summit

Align on goals and expectations. Create personas for the desired outcomes and establish workflows.

Step 3

KPI Alignment

Onboard, build strategy and choose credibility assets to implement for each business outcome: Earned Media, Content, Brand Amplification, Digital Strategy.

Step 4

Execute

Rapid execution. Build library of credibility assets and secure results for each business outcome.

Step 5

Amplify

Leverage credibility assets on digital channels that encourage actions and amplify coverage: paid media, sponsored content, landing page creation, targeted campaigns, etc.

Step 6

Optimize

Deliver customized measurement reports that track analytics and optimize desired business outcomes.

Our outcome approach has driven game changing business outcomes for our clients, including:

30

Exits to F500 global enterprises

12

Billion dollars in excess enterprise value

10

IPOs on NYSE and leading exchanges

40

Average competitive share of voice improvement

30

Clients with up to 100% revenue growth

25

Industries with successful recruiting outcomes over competitors

What Outcome Can We Deliver For You?

Revenue Outcomes

  • Target Prospect Awareness
  • Sales Conversion Improvement
  • Deal Value Improvement

Competitive Advantage Outcomes

  • Brand Reputation
  • Media Market Share
  • Executive Share of Voice

Capital Raise Outcomes

  • Series A, B and C
  • Product Launch Fund Raising
  • PE, Family Office and Institutional Investor Visibility

Recruiting Outcomes

  • Talent Acquisition
  • Candidate Pipeline
  • Executive Awareness

M&A Outcomes

  • Deal Sourcing and Conversions
  • Sell-side Awareness
  • Buy-side Awareness

Enterprise Value Outcomes

  • IPO Assist
  • Investor Visibility
  • Share Holder Acquisition

Let N6A Drive Outcomes For You!

Contact Us